{"product_id":"virelle-imogen-pink-halter-maxi-wedding-guest","title":"Imogen Halter Backless Maxi Dress Wedding Guest UK","description":"\u003ch3\u003eThe statement maxi for summer occasions that demands a second look\u003c\/h3\u003e\n\n\u003cp\u003eIf you're dressing for a garden wedding in July and want to be remembered for something other than playing it safe, Imogen answers that exact need. The halter neckline ties behind your neck, the back is completely open, and layered ruffles at the hem catch the light as you move. It's confident dressing for someone who knows what suits them.\u003c\/p\u003e\n\n\u003cp\u003eThis is a long dress built for presence. The pleated chiffon-feel fabric creates movement and texture, while the asymmetric high-low hem breaks the traditional maxi formula—practical for walking, unexpected when you turn around. The halter cut places focus on your shoulders and back, making it equally suited to summer garden parties as it is to more formal daytime events. Available in pink, purple, white, and yellow, each shade reads differently depending on the occasion and time of year.\u003c\/p\u003e\n\n\u003ch4\u003eWhy this works:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBackless design\u003c\/strong\u003e — The open back means you can skip the bra anxiety entirely and dress in something that feels as good as it looks, without compromise on support or coverage at the front.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRuffled hem layers\u003c\/strong\u003e — Rather than a flat hem, the tiered ruffle detail adds visual interest and movement, transforming a maxi dress into something with genuine personality.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHalter construction\u003c\/strong\u003e — Ties securely at the back of the neck, keeping the neckline in place while the cut naturally suits most shoulder shapes without needing alterations.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAsymmetric cut\u003c\/strong\u003e — The high-low hem prevents that \"formal column\" feeling; you can walk freely and the uneven length adds a modern edge to traditional occasion wear.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWear this to a summer wedding where the dress code says formal but the setting is outdoors. Pair it with strappy metallic sandals for daytime events, or swap to heeled mules for evening celebrations. A structured clutch and minimal jewellery—perhaps drop earrings to echo the backless cut—let the dress do the talking.\u003c\/p\u003e\n\n\u003ch4\u003eFabric \u0026amp; care\u003c\/h4\u003e\n\u003cp\u003ePleated chiffon-feel polyester blend. Machine wash on a delicate cycle at 30 degrees, inside out. Lay flat to dry to preserve the pleating and ruffle structure. A cool iron on low heat if needed, working around the ruffles rather than pressing directly onto them.\u003c\/p\u003e\n\n\u003ch4\u003eSize \u0026amp; fit\u003c\/h4\u003e\n\u003cp\u003eTrue to size. The halter neckline sits in the same place regardless of size, but if you're between sizes and prefer a more relaxed fit through the body, size up. On a UK 10 (M), the hem measures approximately 150cm from waist to hem on the longer side. Model is 5'9\" and wears size S.\u003c\/p\u003e\n\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003cth\u003eUK\u003c\/th\u003e\n\u003cth\u003eBust (cm)\u003c\/th\u003e\n\u003cth\u003eWaist (cm)\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eXS\u003c\/td\u003e\n\u003ctd\u003e6\u003c\/td\u003e\n\u003ctd\u003e82\u003c\/td\u003e\n\u003ctd\u003e64\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eS\u003c\/td\u003e\n\u003ctd\u003e8\u003c\/td\u003e\n\u003ctd\u003e86\u003c\/td\u003e\n\u003ctd\u003e68\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eM\u003c\/td\u003e\n\u003ctd\u003e10\u003c\/td\u003e\n\u003ctd\u003e90\u003c\/td\u003e\n\u003ctd\u003e72\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eL\u003c\/td\u003e\n\u003ctd\u003e12\u003c\/td\u003e\n\u003ctd\u003e94\u003c\/td\u003e\n\u003ctd\u003e76\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eXL\u003c\/td\u003e\n\u003ctd\u003e14\u003c\/td\u003e\n\u003ctd\u003e98\u003c\/td\u003e\n\u003ctd\u003e80\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e2XL\u003c\/td\u003e\n\u003ctd\u003e16\u003c\/td\u003e\n\u003ctd\u003e102\u003c\/td\u003e\n\u003ctd\u003e84\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\n\u003ch4\u003ePair it with\u003c\/h4\u003e\n\u003cp\u003eKeep accessories minimal so the back and neckline remain the focal point. Metallic strappy sandals ground the look without competing, while a small structured clutch in leather or a woven style works across seasons. Gold or silver drop earrings echo the halter lines; skip the necklace altogether to let the back cut shine.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eA maxi dress that moves beyond the expected, for the woman who dresses with intention.\u003c\/em\u003e\u003c\/p\u003e","brand":"Virelle","offers":[{"title":"Pink \/ XS","offer_id":52667048755489,"sku":"VIR-IMOGEN-001","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ S","offer_id":52667048788257,"sku":"VIR-IMOGEN-002","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ M","offer_id":52667048821025,"sku":"VIR-IMOGEN-003","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ L","offer_id":52667048853793,"sku":"VIR-IMOGEN-004","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ XL","offer_id":52667048886561,"sku":"VIR-IMOGEN-005","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ 2XL","offer_id":52667048919329,"sku":"VIR-IMOGEN-006","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"Purple \/ XS","offer_id":52667048952097,"sku":"VIR-IMOGEN-007","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"Purple \/ S","offer_id":52667048984865,"sku":"VIR-IMOGEN-008","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"Purple \/ M","offer_id":52667049017633,"sku":"VIR-IMOGEN-009","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"Purple \/ L","offer_id":52667049050401,"sku":"VIR-IMOGEN-010","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"Purple \/ XL","offer_id":52667049083169,"sku":"VIR-IMOGEN-011","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"Purple \/ 2XL","offer_id":52667049115937,"sku":"VIR-IMOGEN-012","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"White \/ XS","offer_id":52667049148705,"sku":"VIR-IMOGEN-013","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"White \/ S","offer_id":52667049181473,"sku":"VIR-IMOGEN-014","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"White \/ M","offer_id":52667049214241,"sku":"VIR-IMOGEN-015","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"White \/ L","offer_id":52667049247009,"sku":"VIR-IMOGEN-016","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"White \/ XL","offer_id":52667049279777,"sku":"VIR-IMOGEN-017","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"White \/ 2XL","offer_id":52667049312545,"sku":"VIR-IMOGEN-018","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"Yellow \/ XS","offer_id":52667049345313,"sku":"VIR-IMOGEN-019","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"Yellow \/ S","offer_id":52667049378081,"sku":"VIR-IMOGEN-020","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"Yellow \/ M","offer_id":52667049410849,"sku":"VIR-IMOGEN-021","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"Yellow \/ L","offer_id":52667049443617,"sku":"VIR-IMOGEN-022","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"Yellow \/ XL","offer_id":52667049476385,"sku":"VIR-IMOGEN-023","price":59.95,"currency_code":"GBP","in_stock":true},{"title":"Yellow \/ 2XL","offer_id":52667049509153,"sku":"VIR-IMOGEN-024","price":59.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0982\/0160\/0289\/files\/01-studio_pink_ae01e26c-7879-44f0-a999-40ef65072a0c.png?v=1778554619","url":"https:\/\/byvirelle.com\/products\/virelle-imogen-pink-halter-maxi-wedding-guest","provider":"Virelle","version":"1.0","type":"link"}